§ 28-6-1. Purposes of Sign Regulations.

The purposes of these sign regulations are to:

(a)

Encourage the effective use of signs as a means of communication in the City of Concord;

(b)

Maintain and enhance the appearance and aesthetic environment of the City, particularly in downtown Concord and Penacook, and along the highway corridors leading into the City;

(c)

Retain the City's ability to attract and encourage economic development and growth;

(d)

Improve pedestrian and traffic safety;

(e)

Minimize potential adverse effects of signs on nearby public and private property; and

(f)

Enable fair and consistent enforcement of these sign regulations.